A lot has changed in the social media circles and with this comes the need for business owners to upgrade their marketing strategies so as to get more likes and followers. This is the same on every social media platform whether you are using Facebook, Instagram or Twitter, there is a lot that you need to work on.
However, this does not mean that you cannot get more likes if you want to enable you to grow your business. You can get more Instagram likes and increase your reach strategically using simple ways. Here’s how.
An intriguing profile
People like what they see and with the internet becoming more and more famous competition is rising. Ensure that you have an interesting profile that will make your followers always want to follow you and see what’s new. Utilize the bio, along with new features to make your profile more appealing to your audience and anyone that comes across it.
When deciding on a description, find a description that your audience can relate to. Sometimes it is not just about what you do, but what they expect or want. Put up information that they can relate to, which will grow their interest.
Post at the time your audience is most active
When posting on Instagram, share a post at a time when most of your target audience is available. This increases the chance that they’ll see the post and like it. With higher likes to your posts, you increase the chances of it appearing on your other followers’ feeds leading to more likes.
Include stories
Everyone loves stories, especially interesting ones. Incorporate stories that will inspire your followers and engage them in your posts. If you travel and have a travel blog, write about new places and always remember to post pictures of the sites you visit. Feelings play a huge role when it comes to capturing people’s interests.
Add popular hashtags to your Instagram stories and as stories appear on the explore page, yours might pop up. The hashtags should be relevant to what you are posting. If they are about a certain category or moments such as happy moments, someone searching for happy will definitely come across your page. This will enable anyone to easily find you and follow you if they love what they read.
Engage with your audience
Customers love to feel that they matter. Heighten your level of interaction with your audience. Engage them using hashtags that target your market audience. Set some time to like and comment on posts using hashtags to encourage customers. These should be aimed towards a specific targeted audience and will bring traffic back to your Instagram page. Add some interesting pictures to your posts and monitor which ones create more engagement.
Some people prefer to buy automatic Instagram likes, which is still okay. However, once you start having followers, always try and include a clear call-to-action in your bio and posts, which can either be requesting them to shop through the link provided or subscribe to your email list.
